Story-Based Selling Mastery: Turn Words into Sales
AI-Powered, 1-Week Intensive Program
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- Demo Class
- 1-1 Guidance with Latika
- Live Practice 7pm - 8pm
- Replays
200x returns in 1 week
- Batch 65 - 5 Jan
- Batch 66 - 12 Jan
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Story Selling Mastery | Toolkits | AI Powered Frameworks | Certification | Personalized support
An Essential skill For Top Notch Business Leaders
This is Going to be Your Top Achievement in 2024
70% Discount Expiring Soon
You will use Story-powered communication for
Social Media Content
Influence & inspire
Unforgettable Introductions
One-To-One Sales
Stronger relationships
Webinars, Presentations
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Here’s What You’ll Learn Inside…
Learn - Practice - Succeed
- DAY 1
Outcome: Discover the science and strategy behind turning casual moments into business opportunities—without feeling salesy.
- DAY 2
Outcome: Create simple stories based on a real newspaper case study that helped drive sales for 20 years. Share these stories on your website and social media to attract new leads quickly.
- DAY 3
Outcome:. Use these insights to create a real life story of your Ideal Clients – to Write Engaging Stories That attract the Right Leads
- DAY 4
Outcome: Make offers that your audience can't resist and introduce yourself in an unforgettable way and track the increased interest and response from your audience.
- DAY 5
Outcome: Unlock the secret behind why your clients say “yes” subconsciously. Use this unapologetically to boost your confidence and become a natural at sales.
- DAY 6
Outcome: Strategically plan, create, and schedule content that consistently attracts and engages your dream clients
- DAY 7
Outcome: Learn how to apply the Story Selling framework step by step in 1-on-1 selling and one-to-many (Webinar selling) to close 50% or more, and immediately apply it to achieve real, measurable results.
- DAY 8
Outcome: Get consulting on simplifying your business growth using the story-selling approach, along with audits and Q&A to make progress and level up your game immediately.
Research conducted by psychologist Jerome Bruner suggests that facts are
20 times more likely to be remembered if they're part of a story.
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Also Get Access To Exclusive Bonuses Worth ₹14,999/-
The Ultimate Storyselling Toolkit
Niche specific Winning Storyselling Scripts for reference and use
AI-Powered Story Script Creator for fast, efficient story development
Long & Short Form Storyselling Checklists for Social Media
Profitable IG Stories Formula to attract leads on Instagram
5 NLP Hooks That
Never Fail to instantly grab Attention
Marketing Planner to stay organized
Go-Live Video Checklist to for verbal Stories sharing your stories with confidence and impact impactful live sessions
Magic Marketing
Machine to automate Consistency
Ready-to-Use Graphics and Reel Templates for engaging visual content
Who Is This For?
Entrepreneurs
To attract clients effortlessly through attraction-based selling.
Professionals
Enhance your personal brand and engage your audience effectively
Freelancers
to confidently charge what they’re worth.
Companies
To humanize their content and connect deeplywith their audience.
Marketers
Create compelling campaigns that resonate with your target audience.
Writer
Employ story selling to craft engaging narratives that captivate readers and convey your message
Students
Get competitive edge and communicate ideas clearly and captivate your peers and professors
Homemakers
Share your experiences and connect with others in your community
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Straight From Business Owners
Story Powered Business Results
Colgate
Challenge: Colgate needed to strengthen its consumer loyalty programs by engaging more meaningfully with dentists, a key influencer group in the oral care industry. The goal was to increase brand advocacy and long-term loyalty among 10,000 dentists across West India
Solution: Implementing a targeted story-selling approach, we revamped Colgate’s dentist loyalty programs by sharing real-life patient outcomes linked to Colgate products. These stories were integrated into events, newsletters, and exclusive rewards tailored to dentists' professional and personal growth, creating deeper emotional connections.
Results: This strategy led to a 486% increase in dentist participation in Q2 loyalty programs, with over 70% of dentists reporting higher satisfaction. Additionally, dentist-driven recommendations of Colgate products to patients rose by 40%, as measured through post-consultation surveys.
"Latika’s story selling techniques revitalized our dentist loyalty program. By focusing on the emotional connection between our products and patient care, we saw a signifivant increase in dentist engagement and brand advocacy. Her strategic insights have been invaluable in driving loyalty and trust."
★★★★★
Dr. Mukund Kamath
Marketing Head, Colgate
Cadbury
Challenge: Cadbury needed to improve dealer loyalty in North India by fostering long-term commitment and trust among its 5,000-strong dealer network, who played a crucial role in product distribution.
Solution: We introduced story selling into Cadbury’s dealer loyalty programs. We developed narratives highlighting the mutual success between Cadbury and its dealers, integrating these stories into regional events, personalized communications, and rewards systems designed to reflect dealers' individual contributions and family legacies.
Results: This approach led to a 150% increase in dealer engagement within the first year, with over 85% of dealers showing increased loyalty. Many have now remained committed to Cadbury for more than 5 years, as measured through renewal and satisfaction rates.
"Latika's storytelling expertise transformed the way we approached dealer engagement for Cadbury. Her strategic narrative approach led to a phenomenal increase in dealer loyalty and engagement, ensuring long-term trust and commitment. Her insights have been a game-changer for our loyalty programs."
★★★★★
Brian Almeida
Founder, Direxions, Partner for Cadbury
Hilton Hotels
Challenge: Hilton Hotels needed to boost attendance and engagement for their food festivals, particularly among the expat community across key international locations.
Solution: Over a span of 3 years, I managed their marketing campaigns by incorporating story selling. We crafted compelling narratives around cultural fusion and home-style flavors, delivered through targeted social media and personalized email campaigns. These stories resonated with the diverse expat audience, emphasizing the emotional connection to food and community.
Results: This approach led to a 450% year-on-year increase in expat participation at Hilton's food festivals, with a 200% higher engagement on social media platforms and a 365% increase in email open rates.
"The story-selling strategies Latika implemented for our food festivals changed the game! We saw a 450% increase in expat attendance, and the engagement through social media and emails was phenomenal. Latika's insights were invaluable."
★★★★★
Sahdev Mehta
General Manager, Hilton Hotels
Leadership Training Company
Challenge: Pragati Leadership needed a compelling messaging strategy to enhance engagement and conversions across their webinars, email campaigns, and website landing pages.
Solution: Using the Business Story Selling Mastery framework, I helped them craft clear, story-driven messages that connected with their audience on an emotional and professional level. These messages were strategically integrated across all digital touchpoints to build deeper engagement.
Results: This implementation led to a 365% increase in engagement and a 200% boost in email open rates, ultimately driving a 35% revenue growth for Pragati Leadership over one year.
"Latika’s story selling method transformed the way we communicate and connect. Our webinars and email campaigns now engage our audience better than ever, and the results speak for themselves. Her strategic approach and team training is unmatched."
★★★★★
Arun Wakhlu
Chairman, Pragati Leadership
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Why Story-Based Selling?
- Sell with Ease and Confidence: Close deals without the discomfort. Feel confident and natural in every sales conversation.
- Turn Strangers into Fans: Stories build instant connection, turning cold leads into warm clients. When you stop “selling” and start telling relatable stories, you naturally attract big-paying clients without feeling salesy.
- Outshine Your Competition: While others are stuck pitching features, you stand out with memorable stories. This method makes it easy to charge more than your competition
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Hard Selling (Pushy, Only Propose, No Connection)
- Pushy tactics
- Short-term sales
- Leaves a bad taste
- Constantly chasing customers
- No long-term relationships
- High rejection rates
Story-Based Selling (Problem, Pursuit, Picture, Propose)
- Attraction-based approach
- Builds deep connections
- Creates lifetime customers
- Feels natural, not forced
- Problem-solving focus
- Sustainable, long-term growth
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11000+ Students Trained
15+ Years of Experience
Meet Your Host
Mentoring With Pride
Latika Manaktala
- Mentor for Startup India, IIM Bangalore Nsrcel
- Trained 11000 Students
- Ex- Marketer for Cadbury, Colgate, Hilton
With over 15 years of experience in marketing and sales, Latika Manaktala has honed her skills working for global brands like Citibank, Colgate, Cadbury, and BPCL. Through her own marketing agency too, she's helped clients in diverse industries like education, e-commerce, and hospitality achieve their outreach goals
With the power of storytelling & her extensive experience in marketing and sales, Latika has trained and certified thousands of students from prestigious institutions like Symbiosis and IIMs, becoming a mentor for IIMB's NSRCEL and Goldman Sachs 10000 Women.
She has also helped the Coaching business, generate over 5 crores in revenue, proving the effectiveness of her storyselling methods. Latika aims to empower Professionals and entrepreneurs to reach people's hearts and minds with the power of storytelling.
Mentoring With Pride
Workshop Gallery
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Why Passion to Profit Lab?
Assignments
- 6 session - 6 assignments
- FREE review and evaluation
- Get feedback from expert
- Get better at story selling
Personalized Support
- Personalized feedback
- 1:1 guidance - on demand
- Ongoing progress check
- Real time support from the team
Community
- Access to community
- Collaborate
- Peer accountabilty
- Expert-led discussion
Frequently Asked Questions
Yes. Sessions start from the very basics of stories towards the advanced concepts.
We have a proven track record of implementing these methods for 30+ Global brands, and hundreds of marketing campaigns and achieving significant value increase between 100- 1000%
Make sure to note down the questions if you have any during the session. In between, you will have a few minutes doubts-clearing break. You can ask your questions here.
There is a slot for practice, audit and Q&A, where you can do it live. You can also post your queries in the group 24.7
We offer one free seat if you are a 2+ team. For Corporate Training Program write to us at Latika@passiontoprofitlab.com
Yes! The Story Selling Program teaches you how to craft engaging stories that attract and convert clients on social media. You'll learn strategies to build trust, stand out, and turn followers into paying customers across platforms.
Yes! Storytelling works in any niche because it connects with people emotionally. In the Story Selling Program, you'll learn to tailor stories specifically for your industry to attract and engage your ideal clients
The pricing varies based on our early bird/fast action offer, but the content stays exactly the same no matter when you enroll.
This program helps you master storyselling. Beyond that, if you want a deeper immersion and tailored applications, we offer an optional advanced course, but it's only available to those who complete this one.
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EARLY BIRD 70% Discount Ends In.....